Shopify Quick Reference Guide
Web Design
3
min read
29 November 2024
Congratulations!
You’re the proud owner of a Shopify store. We know starting a business isn’t easy but you’re not at it alone. We’ve partnered up with Shopify to help you and your business grow.
We put together this introductory guide to teach you the ins and outs of your online store. We’re looking forward to watching your business thrive.
Let’s get growing!
Accessing and managing your store
When you create a store using Shopify, we create a free domain that looks like this: yourstore.myshopify.com. We call this your Shopify-hosted domain name.
To log into your admin dashboard: yourstore.myshopify.com/admin
Custom Domains
Set up a custom domain: Connecting a third-party domain to Shopify
Storefront lock
If you’re prompted for a password, that means you have a storefront password on. This can be disabled in your admin’s general settings.
Unlock your site: Getting set up to start selling
Orders
Your order processing settings will determine how your credit card payments are captured, how your orders are fulfilled, and whether or not you can use a fulfillment service.
Payment Gateways
An ecommerce payment gateway is a service that allows you to accept credit card payments securely online through your Shopify store. Shopify connects to over 70 different payment gateways across the world.
Shipping
You cab configure all your shipping settings, including features like free delivery or customer pickup, from your Shipping page.
Taxes
When your shop is first created, Shopify sets up some default tax rates for your own country (and its provinces, states, or territories, if applicable).
Customers
Reporting
The Reports page in your Shopify admin lets you spend less time crunching numbers and more time learning about how to grow your business.
Products
Products are often physical goods, but they can also be a digital download (such as a movie, music or ebook file), or a service (an extended warranty, equipment rental, customization of another product or work for hire).
Shopify keeps track of all of your products and their inventory on your products page.
Product Variants
A product variant is a variation of a product in your store, with differences based on elements such as size, colour, material, etc. Let’s say you have a store that sells t-shirts. You create your original product called “t-shirt,” and product variants allow you to advertise the different colors and sizes that your t-shirt comes in.
Collections
A collection is any group of products (chosen by you) with some feature in common that customers might look for when visiting your store.
Discount Codes
Offering discounts, coupons and sales can be a vital marketing strategy for your Shopify store. Discount codes can be generated for a dollar value discount ($10 off), or for a percentage discount (10% off). You can also specify the dates for which the code is valid, the number of times a code can be used, a minimum order amount before the code can be used, and to which products or collections the discount can be applied.
Gift Cards
Gift cards provide a flexible way for your customers to purchase a gift for someone from your store, making it easy for them to share their love for your brand while also maintaining full freedom of choice. With Shopify, customers purchase gift cards the same way they purchase any other product.
Content
Pages
Pages are meant to be used for static content. They’re great for adding “About us” sections, Terms of Service policies, shipping and refund information.
Blog
Your Shopify store comes with a built-in blogging engine. That means your shop can have its own blog!
Blogs are great for content that you’ll be updating regularly. Make posts on your store’s blog if you’re looking to create discussion and build a community around your products and your brand.
Menu Navigation
In order to give your customers access to all the pages, collections and blogs within your online store, you must link to each page in a central place.
Your store’s most prominently featured navigation is the main menu. This is often referred to as your store’s “main navigation,” as this is how visitors to your store will be able to navigate to all the areas of your website.
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If you need any further help, you can go to the Shopify Help Center.
With years of experience in the field, Thomas has honed his skills to create innovative and high-performing web applications.